Good Morning Everyone! I was delighted to chat with Joe, Kerri and Bubba from 102.3FM today! Thanks for the call guys!
Unfortunately, my cell service was interrupted half way through a sentence - technology is only great when it works!!!
Joe had heard that homeowners expect to invest about $2,000 to prepare their property for sale. $2,000 can be a fair general estimate for most home owners. But I would recommend that the first little bit of money you spend be for a consultation with a home stager (this is $195 with RSDR). This could save you hundreds in replacing stuff you may not need to. Our job is to point you in the right direction, help you see your home as a potential buyer would see it, and help you get the "best bang for your buck"!
There are three main areas that stagers focus on when preparing a property to be put on the market:
1. Fix-Ups - There is usually some wear and tear on a home after it has been lived in that should be tended to before being put on the market. Anything from broken light switches, to missing baseboards or trim, to leaky faucets and running toilets, to cracks or holes in walls, to ripped screens in doors and windows. These small fix-ups can usually be done for about $100-$500.
2. Updating - Most older homes need a bit of updating to bring it into today. Major renovations are typically not needed and never recommended by us! You want to make an impact on buyers while still getting your money out of your investment in the property. Updating can be done fairly easily by changing hardware on cabinetry, tiling backsplashes, painting, changing lighting fixtures. The prices on some of these items can range drastically, so my general rule of thumb is to go middle of the road on items you’re buying that will stay with the property. Not cheap because it will cheapen the impression of the home, but not expensive, as the new buyers may want to change it anyway when they get in.
3. Showcasing - De-cluttering and showcasing the home to attract your target market is the last piece in preparing your home for sale. The whole point of preparing the property for sale is to appeal to your target market (stay tuned for further blog on figuring out who your target buyer is and tips on how to attract them). Over 95% of buyers start looking on the internet, which means your property needs to be visually appealing - and stand out (in a good way) from the others online, just to get them in the door. Then, the first impression is everything! A typical buyer spends less than 10 minutes in a home when looking, and that initial feeling of “I can live here” or “This is not my home” is made in the first few seconds. We look at colour scheme, decor, artwork and furniture to create a neutral, comfortable space with good energy flow.
At RSDR, we try to incorporate a lot of the home sellers own items in a staging to reduce rental and potential storage costs. Staging can range quite a bit depending on size of home, as well as number and type of rentals needed (some need just a few decor pieces to pull a look together; others need full rooms of furniture). The average home staging, including the first month's rentals, is about $2,500. To find out what your home may need, just give us a call. The estimate is typically done during the initial consultation appointment and we work with the client's budget, as we know moving can be expensive. We want you to make more money out of that property, not spend more!